BLAIR ALLEN

🚀 Project Overview

I developed a fully functional, modern web application using Next.js for the frontend and Strapi as the backend CMS. The platform was designed and developed entirely by me, ensuring seamless integration between UI/UX design, frontend logic, and backend architecture.

💡 Key Features

1. Complete Onboarding System

• Designed and implemented a user-friendly, multi-step onboarding process.

• Supports user role selection, profile creation, and personalized user journeys.

• Includes email verification, secure authentication, and smart user progression based on previous inputs.

2. AI Chatbot for Lead Generation

• Integrated an intelligent AI-powered chatbot that actively engages website visitors.

• The chatbot is capable of:

  • Answering product/service-related queries.

  • Capturing leads through conversational flows.

  • Storing lead data in Strapi for easy access and CRM integration.

  • Triggering follow-up emails or messages based on user behavior.

3. Modern Tech Stack

• Frontend: Built with Next.js (React-based framework) for blazing fast performance, SEO optimization, and smooth navigation.

• Backend: Powered by Strapi, an open-source headless CMS that provides API-based content management and user control.

• API Integration: Built secure and scalable RESTful APIs to handle user data, lead management, and chatbot interactions.

• State Management & Performance: Implemented efficient state management and ensured lazy loading, SSR, and other performance optimizations.

4. Design & UX

• Entire UI/UX was designed from scratch with a mobile-first approach.

• Used modern design principles: clean typography, soft shadows, and responsive layouts.

• Prototyped in Figma and brought to life with pixel-perfect implementation in code.

🌐 Outcome

The result is a high-performing, fully-responsive web application with:

• Seamless onboarding for new users

• A powerful AI chatbot that turns traffic into qualified leads

• An intuitive backend for content and lead management

• Scalable architecture suitable for future feature expansion